Choosing the Right Car Wrap Design for a Portland Business

28 May 2019 Vinyl Wraps

Car wraps are an excellent way to provide brand recognition and raise awareness for businesses in Oregon. Choosing the right car wrap design for a Portland business can make a big difference in the effectiveness of the wrap. At Wrap Guys America, they have a wealth of experience supplying vinyl vehicle wraps to businesses throughout the Portland area and they can make sure that you get a wrap design that is as effective as possible for your company.

Tips to Choose the Right Vehicle Wrap in Portland

Getting a vehicle wrap to promote your business is an excellent marketing decision. Vinyl car wraps are essentially mobile billboards that can be taken with you wherever you go and have the potential to make thousands of impressions in a day; however, designing the perfect vehicle wrap can be tricky. There are a lot of variables to factor into the design, including vehicle shape, brand information, text, and the wrap finish. For this reason, it is always best to consult a professional Portland vinyl car wrap designer before ordering a vehicle wrap.

When the time comes to begin design a vinyl wrap, be sure to consider the following tips with your Portland car wrap provider:

Be Consistent with Your Brand

If your brand logo features one set of colors and your wrap is a completely unrelated color set, it will perform poorly for brand recognition. Many people will design a cool looking car wrap and add in the brand information almost as an afterthought. A car wrap should be an extension of your brand so that people do not have to search for your logo on the wrap in order to recognize the vehicle. Once you have established your company’s presence, people will recognize your vehicle all over Portland.

Know Your Market

Your wrap should resound with the market that you are targeting. Colors should match your brand but they should also appeal to the demographic that is most common in your industry. If you are providing a service, the design and featured imagery may be different from what is used if you are providing a product.

Be Inspired by Other Wraps

Before coming up with a design, look around Portland for other car wraps that you like the look of and think about why you like them. Things to recognize that you enjoy about other vinyl car wraps include design intricacy or simplicity, the color palette, chrome or matte finishes, and text and image placement.

If you would like to find out more reasons get a vehicle wrap Portland, or if you are interested in any of their vehicle wrap services, please contact Wrap Guys America at 1-360-329-5413 or by filling out a contact form on their website. They proudly supply vinyl wrapping services throughout the Portland area, including Tigard, Tualatin, Hillsboro, Gresham, and Beaverton.